Business

How Shopify is changing the eCommerce selling experience

E-commerce is an enormous industry and the last two years have only added to it. No wonder why people are really into knowing what the future of eCommerce is. Changing market trends, consumer experiences, and creating brand values has seen it all, and is still growing stronger than ever before. The coming years will prove how eCommerce is increasingly a lucrative option for businesses around the world.

One such name that comes up with eCommerce is Shopify. Shopify has changed the game of this enormous industry because in no time you can create your online store and gain profits. Well, it’s not just Shopify alone there are several other e-commerce platforms too like Bigcommerce, SquareUp, Woocommerce, Amazon Marketplace and so many more.

But what makes Shopify stand out of the lot? Well in this article you will get to know about the difference between BigCommerce vs Shopify vs SquareUp and by the end of it, you will know which eCommerce platform is perfect for your business!

Future Of Ecommerce

With a massive change in the retail industry, it has started a new wave of digitally native brands. The focus is now on delivering a smooth shopping experience across channels. The eCommerce industry is constantly changing and evolving, so it’s important to stay up-to-date with the latest trends. Whether you’re a veteran in the eCommerce space or just getting started on your journey, this post will provide insight into how you can stay ahead of the curve and capitalize on upcoming opportunities.

Shopify has become one of the leading eCommerce platforms, with its easy-to-use interface and customizable features, it is making it easier for businesses of all sizes to build their digital storefronts. It is changing the game in the eCommerce industry. From improved customer service to increased sales opportunities, there are plenty of advantages that come with using Shopify as your go-to platform. Whether you’re just starting or have been in the game for years, the future of eCommerce is now changing. 

The Rising Trends in Ecommerce

There are a lot of trends that you can see in the market currently from social commerce to sustainable branding to automation software and whatnot. Consumers’ shopping behavior has changed over the past few years. People are now looking for brands that are more sustainable and with whom they can resonate. Brands that have strong places in the market are looked upon as safer options as a result the businesses are more focused on building their brand image. 

As per Shopify reports 78% of people are concerned about the environmental impact of the products they buy. Sales through social media channels have also seen a massive rise over the years and China is a global market leader. Diverse social media platforms are now improvising on how they can create a better consumer experience and reconstruct their customer engagements.

To keep up with these trends Shopify seems to be the best go-to option for sellers because of its friendly interface, powerful features as well as tips on marketing and building an audience for your products. So if you’re ready to explore the world of eCommerce with Shopify, let’s jump right in to know why it is the better choice!

Shopify VS BigCommerce

Both Shopify and BigCommerce are very popular and powerful e-commerce platforms and they both have their own set of advantages and disadvantages. But then which one will you choose for your business is the main question!

Well if you are new in the eCommerce market and just started your small business then Shopify is the better choice. A simple and friendly interface, more free templates to start with, plenty of pointers, and friendly sales tips are added along your way while you are adding products to it. Also has a huge Shopify app store that has more tools to help you customize your website to support sales and marketing of the products. Customer Support is slightly better with Shopify. You can easily integrate your social media channel directly to your Shopify store via APIs if you don’t want to lose on existing customers. Not just this because of its popularity it has a rich library of resources that you can always access to enjoy the benefits of Shopify.

On the other hand, Bigcommerce is more suited for larger businesses. With a powerful framework, it is a harder platform to master. Even though Bigcommerce has a strong hold on its sales features it requires time and learning and only then will the customers appreciate all its features and categorizations.

Shopify VS SquareUp

Another top competitor in line with Shopify is Square Or SquareUp. Both platforms are top-notch choices for getting your business to enter the eCommerce market. With an extensive number of tools and options to help you run your online store, both of them can be great choices for businesses irrespective of their size.

Shopify seems to be a more obvious option if you want a stand in the eCommerce market whereas Square can be more flexible. The main point of difference between these two platforms is their Point-of-Sale(POS). Both platforms offer a variety of features in their POS but Shopify includes its online store in each of its plans. With multiple plan options, it becomes more scalable for businesses to grow without having to worry about losing any of their existing features. As compared to Square the processing rates at Shopify is cheaper.

Square might have a robust POS system but if you want to focus on business growth instead of just the payment features then you should go with Shopify.

Conclusion

Well by now you must have got an idea as to how Shopify is changing the way of selling things in e-commerce. Though each platform has its uniqueness, what matters is how smooth the consumer’s overall buying experience has been online. With the ever-changing trends, it looks like Shopify has an upper hand in giving your consumers just what they need.

If you want to keep up with the trend and give your customers the comfort of buying the products anywhere around the world then you should check out Shopify. But if you wish to focus on a specific feature of the business then you can check others. It’s always the choice of the seller to choose which is better and which is not.

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